Welcome to our new website! We’ve recently made some big changes to offer you a more seamless DTC experience, including folding Vin65 into the WineDirect brand. Got questions? Learn more here, or
Before you go
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VIN65 is now
As of November 2nd, Vin65 is now WineDirect. We've made this change to offer you a more seamless DTC experience. You'll see that our branding has changed, but our commitment to providing you with best-in-class DTC software remains the same. Got questions? Learn more here, or
As a small winery owner you are expected to do it all. You are running the big show. You are on the hook for the results.
Here is a shortened list of responsibilities:
Grow the grapes
Pick the grapes
Fix the tractor
Manage the workers
Make the wine
Ship the wine
Market the wine
Create a brand
Design the labels
Manage selling channels
Stay on top of compliance
Manage the website
Run the tasting room
Manage the books
Collect the money
Remember the customer is always right
Enjoy the lifestyle
As a web service provider we also like to add some, because if you have a web site you should also be doing these things:
SEO - Search Engine Optimization
Key word optimization
Managing organic search results
Managing paid search engine campaigns
Optimize your site for different visitor profiles
Run effective google ad campaigns and measure results
Tweak your customers e-commerce experience
Know everything about Google Analytics
Create funnels to measure your sites effectiveness
Know some HTML and CSS
Keep up on product reviews and ratings
Put all your content into snooth.com and corkd.com
Get your facebook group going
Blog - What was that again?
vBlog - huh?
Twitter - come again?
My guess is that all the things that go into making the most of your web site and making your web site great fall between the cracks. Unless you are a larger winery who can afford to have a dedicated staff or multiple staff in the web department most of those web tasks simply don't get thought about, much less accomplished.
At Vin | 65 we are passionate about the web and making your sure your customers have a great experience buying your wine. We also bring a lot of experience and a great tool set to our customers so that they don't have to stress out about a lot of this stuff because it is built right in. We know our winery and wine retail customers are busy enough already. Let us be the web experts in your corner, so that you can focus on making amazing wine.
Want to know more about what we offer, how we can make your life easier, what the heck a blog is...contact us.