Knowledge Center

As the Winery’s Champion, our goal is simple: to help every winery achieve their goalswhether you work with us or not. Use the filters below to find materials that are perfect for you. Not sure where to start? Check out our DTC Advisor to pinpoint your exact needs. 

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Introducing Free Winery Websites on WineDirect
All Winery Types Introducing Free Winery Websites on WineDirect

At WineDirect we pride ourselves on a culture of innovation and excellence. That’s why I’m particularly…

Does your wine club need to improve?
Looking to Grow Sophisticated Seller Does your wine club need to improve?

Customer service needs to be a top priority when it comes to a successful wine club. Many people…

Transforming the Final Mile of the Customer Journey
Just Getting Started Sophisticated Seller Transforming the Final Mile of the Customer Journey

Many online merchants assume that the purchase page is the final desination of the customer journey but…

Optimizing content for popular traffic sources
Looking to Grow Sophisticated Seller Optimizing content for popular traffic sources

Do customers find your winery through email marketing, social media or organic search?

How to Use Gift Cards to #SellMoreWine
Just Getting Started Looking to Grow How to Use Gift Cards to #SellMoreWine

Retailers and consumers alike love gift cards. They don’t take up much shelf space, they are easily…

Connecting Social and Commerce Part 2
Looking to Grow Sophisticated Seller Connecting Social and Commerce Part 2

Combining social and commerce data enables wineries to provide superior customer service and drive…

5 shopping cart pet peeves that drive your customers away
Looking to Grow Sophisticated Seller 5 shopping cart pet peeves that drive your customers away

Knowing why customers start a purchase but don't follow through helps you avoid making some troublesome…

Using customer data to create your marketing plan
Looking to Grow Sophisticated Seller Using customer data to create your marketing plan

Creating a marketing plan is tough. Luckily, your customers offer a wealth of insight into what works,…

WineDirect expands operations to Santa Barbara County
All Winery Types WineDirect expands operations to Santa Barbara County

WineDirect expands fulfillment services in the Central Coast. 

DTC: Pennsylvania Finally Listens
All Winery Types DTC: Pennsylvania Finally Listens

If the Commonwealth of Pennsylvania can pass direct-to-consumer (DTC) wine shipping, any state can. 

The 2016 Roadshow Roundup
The 2016 Roadshow Roundup

Despite these wineries being in different geographical locations with varying levels of foot traffic,…

How wine bottle labels affect sales
How wine bottle labels affect sales

A creative label helps wine sellers reach a previously unattainable market. However, there are some who…

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