Knowledge Center

As the Winery’s Champion, our goal is simple: to help every winery achieve their goalswhether you work with us or not. Use the filters below to find materials that are perfect for you. Not sure where to start? Check out our DTC Advisor to pinpoint your exact needs. 

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The Anatomy of a Great Wine Page
The Anatomy of a Great Wine Page

Great web pages don't just happen, they require a lot of thought and planning.  What makes the page…

Reducing Friction Points in Checkout
Reducing Friction Points in Checkout

Your customers want to purchase your wine quickly and easily so they can move on to the next thing they…

How to guide your customers to a purchase?
How to guide your customers to a purchase?

Your customer is on your winery website, has found the wine he wants, has placed his purchases in the…

The Most Important Time in a Customer Relationship
The Most Important Time in a Customer Relationship

The most important time in a customer relationship is the three months following their first purchase.

What do customers want this holiday season?
What do customers want this holiday season?

Shop.org released the results of their eHoliday Study pre-holiday consumer and retailer surveys early in…

Wine Producers Should Tweet More
Wine Producers Should Tweet More

Wine producers need to get savvy on Facebook and Twitter if they aren’t there already. It’s a huge…

Speed Sells
Speed Sells

Are slow loading web pages causing you to lose purchasers? The holiday season is the busiest season for…

3 Mistakes When Redesigning Your Website
3 Mistakes When Redesigning Your Website

Thinking about redesigning your winery website? If so, here are three common mistakes to avoid before…

Customers want simple
Customers want simple

If you are launching your new web site and wonder what customers want - customers want simple!

Connecting to your wine website visitors
Connecting to your wine website visitors

We just wanted to point out a great way to enhance the connection between your winery and visitors to…

5 Stars Dominate Ratings (in Video and Wine)
5 Stars Dominate Ratings (in Video and Wine)

When it comes to ratings and reviews, great video (and great wine) prompt action; anything less prompts…

Who should be the voice of our winery’s social media program?
Who should be the voice of our winery’s social media program?

You’ve been reading up and researching social media. You’re ready to get started and incorporate a…

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