Knowledge Center

As the Winery’s Champion, our goal is simple: to help every winery achieve their goalswhether you work with us or not. Use the filters below to find materials that are perfect for you. Not sure where to start? Check out our DTC Advisor to pinpoint your exact needs. 

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Facebook Commerce - Show Me The Money
Facebook Commerce - Show Me The Money

Facebook commerce is in its infancy and we are really at an experimental stage. When ecommerce was in…

4 Keys to an Effective Promotion Strategy
4 Keys to an Effective Promotion Strategy

In a sea of conflicting prices and promotional offers what can help your offer rise and get noticed…

12 Ways to Sell More Wine Online in 2012
12 Ways to Sell More Wine Online in 2012

It's 2012, and my #1 business New Years Resolution is to sell more wine online. Internally we have some…

The right content strategy for your mobile site
The right content strategy for your mobile site

  Developing the correct content strategy for your mobile site can be a bit confusing. It's still early…

3 Reasons Your Winery Needs a Mobile Website
3 Reasons Your Winery Needs a Mobile Website

  There is no doubt that smart phones are changing the way we live. It's no surprise that major…

Facebook Ecommerce - Will Customers Buy Wine on Facebook?
Facebook Ecommerce - Will Customers Buy Wine on Facebook?

  So Facebook has a large audience, but will this audience buy wine?  Here's 5 reasons I think they will.

3 Easy Email Design Changes That Help Boost Response
3 Easy Email Design Changes That Help Boost Response

  I create and analyze results from over 15 million wine marketing emails every year. What I've found is…

Wineries: 5 Easy Ways to Improve Your Customer Service
Wineries: 5 Easy Ways to Improve Your Customer Service

  These five points will challenge you to rethink how your customers perceive your brand and how you can…

Website Design 101
Website Design 101

  We spend a lot of time working with wineries and wine stores crafting and directing the creative for…

Your Wine Website is the Hub
Your Wine Website is the Hub

 This is how it should be. Your wine website should be the hub of your web marketing, and social media,…

Wine Marketing: QR Codes Reach The Main Stream?
Wine Marketing: QR Codes Reach The Main Stream?

  Even though QR codes have been around for more than 15 years, it seems like they are just now starting…

Video proven to increase e-commerce sales.
Video proven to increase e-commerce sales.

In your tasting room consumers can stroll up to the tasting bar, speak to enthusiastic staff and then…

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