Welcome to our new website! We’ve recently made some big changes to offer you a more seamless DTC experience, including folding Vin65 into the WineDirect brand. Got questions? Learn more here, or
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VIN65 is now
As of November 2nd, Vin65 is now WineDirect. We've made this change to offer you a more seamless DTC experience. You'll see that our branding has changed, but our commitment to providing you with best-in-class DTC software remains the same. Got questions? Learn more here, or
Do you trust a consumer review more than a professional review? Do you care more about what your friends think or what professionals think? Will a consumer review out perform a professional review?
I was watching Sex and the City Saturday night on TV. (Okay I don't watch TV much, and my wife had it on). A stranger's facial expression seemed to worry Carrie Bradshaw more than a professional book review.
When I pick a movie, I tend to listen to my friends' opinions and could really care less about the professional reviews. When I rent a video, I ask the checkout clerk if the video is good and often listen to his/her opinion.
I've been in a wine store and asked the clerk if they have had the bottle of wine that I'm contemplating and what they thought about it. I often pick up a bottle of wine because a friend mentioned it, or perhaps I read something on twitter or in a blog.
In today's manufactured society, I crave for something more real and real comes from other consumers rather than professionals.