Welcome to our new website! We’ve recently made some big changes to offer you a more seamless DTC experience, including folding Vin65 into the WineDirect brand. Got questions? Learn more here, or
Before you go
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VIN65 is now
As of November 2nd, Vin65 is now WineDirect. We've made this change to offer you a more seamless DTC experience. You'll see that our branding has changed, but our commitment to providing you with best-in-class DTC software remains the same. Got questions? Learn more here, or
This partnership adds to existing relationships with Vivino and Amazon, and further empowers wineries to efficiently attract and delight a new massive audience of buyers. It's part of our commitment to help you find new ways to sell wine direct-to-consumer, and we believe that marketplaces like eBay will become an important channel for DTC wine sales.
Why are marketplaces important for the wine industry?
Last year, winery sales through marketplace partners on Vin65 increased 78%
65% of consumers will buy from a brand on a marketplace who would not have purchased direct
Marketplaces make up nearly 1/3 of all ecommerce sales
Marketplace sales are growing faster than other ecommerce channels overall