Sheri Hebbeln
July 8, 2013 | General , WineDirect Buzz | Sheri Hebbeln

What I’ve learned at WineDirect

We talk a lot about culture at WineDirect. In fact, our culture is our #1 focus right now because we know that with a strong team and culture we can do anything. Our enduring focus on service wouldn't be possible without the truly amazing people who make up the WineDirect family. With that in mind, I thought it would be fun to deviate from our typical blog posts a little bit and give you a glimpse into the WineDirect family and what I’ve learned from them.

So here are my lessons (with a bit of a Beatles twist):

With a Little Help from My Friends

I’ve learned that being friendly, being a good listener, making time for those who need something from me, and maintaining strong relationships should be my number one priority each and every day.

I’m an old-timer, having been at WineDirect since February of 2008. In that time, I've come to truly appreciate the many friendships I’ve developed. People have come and gone, as they do in any business, but the friendships I’ve gained in those years are priceless. I feel fortunate to have so many wonderful people I call colleagues and friends.

Everybody’s Got Something to Hide except Me and My Monkey

We all have our insecurities but I’ve learned that my fellow WineDirectors will accept me for who I am.  Along the same vein, I’ve learned that it’s always better to ask the question, no matter how silly you might feel, than to pretend to know what you're talking about. (I've also come to realize that when even the people around me don't know the answer, I can always go to Jeanne VanPelt, our General Manager. I haven't been able to stump her yet, though I’m still trying.)

Here There and Everywhere

I’ve learned that I can do anything…….but I can’t do everything.  When I start thinking about the ways in which we can really make a difference for the wine industry, I get excited.  The possibilities are endless and it is true that they are limited only by our imaginations (and maybe the regulatory framework we need to exist within).  The problem is that there will always be trade-offs.  Sometimes moving in one direction prevents you from moving in the direction that makes more sense for you personally, for the company, or for your customers.

I Should Have Known Better

I’ve learned that it really is ok to mess up now and then. We all do, and if we were too afraid of the consequences of an occasional slip, we wouldn't take the risks that move us forward. It’s one of our core values at WineDirect – we’re not afraid to fail.

All You Need is Love

Enough said. It’s our ability to feel and express love that bring us the greatest happiness and success. Through all of the trials and tribulations – I do love this industry.

I Am the Walrus

I just threw that song title in because I like it.  But my final thought is that at the end of the day, we’re all here to have fun. That’s why I’m here and I’m sure you can say the same.



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