1.800.819.0325


DTC Napa Roadshow

We're bringing our DTC roadshow home to the Napa Valley!


Registration for this event is full. 

 

The Meritage Resort & Spa

875 Bordeaux Way (map)
Napa, CA  94558

April 21, 2016
8:30am - 1:30pm (Registration 7:30-8:30am)

Continental breakfast will be served before the event.  A buffet lunch will be served afterwards.

Registration is limited to 200 guests, on a first-come, first-served basis. A separate registration for each attendee is required. 

 

Speakers

 


Taj Eldridge, CEO, ILTG Media (parent of www.ilikethisgrape.com)

Bridging the Gap Between Mainstream Wine Marketing and Modern Culture
Taj illustrates how to approach wine marketing from a modern wine lovers standpoint, including elements of fashion, film, food and music.


Adam Ivor, Co-Founder, Gliding Eagle

Chinese Tourism: The Boom in Wine Country
Adam discusses marketing to Chinese wine consumers, including overcoming cultural barriers and easing the logistics when shipping DTC in China.


Jim Agger, VP Business Development, WineDirect

The Next Generation of Customer Experiences
Jim will dive into mastering the customer experience for the next generation of wine drinkers. Learn strategies around email lists, increasing AOV and loyalty programs.


Sonyia Grabski, Consultant

Secrets of a Successful Tasting Room
Sonyia knows the tasting room experience inside and out. Learn key metrics for data capture, follow-up and selling more wine to your customers.


Michael Wright, Regional Product Marketing Manager, Facebook

Connecting People With Your Winery
Michael will tell us what people-based marketing is, the connections it brings us and how you can make it a reality for your winery.


Tod Nielsen, Executive Vice President, Salesforce

Connecting With Consumers
Looking outside the wine industry, Tod will explore new ways to connect to consumers.

 

 

 

Panelists

 

Angela Hernandez

Wine Club & Logistics Manager, Lede Family Wines
 

Panelist - Growing DTC

 

Ashley Ragovin

Hospitality Consultant, POUR-THIS.COM
 

Panelist - Growing DTC

 

Miryam Chae

Director of DTC, Constellation Brands
 

Panelist - Growing DTC

Nadia Kinkade

Director of Consumer Sales, Cornerstone Cellars
 

Panelist - Growing DTC

 

 

Welcome & Moderators

 

Joe Waechter

CEO, WineDirect


Welcome!

Brent Johnson

VP Ecommerce, Vin65

 

Emcee

Jena Domingue

Director of Sales, WineDirect


Moderator - Panel Discussion

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