Marketers

The WineDirect Marketplace Program serves to make an ever-expanding portfolio of premium wines available to your target audience by providing an efficient and cost effective means for legal and compliant distribution of wine direct to the consumer. 

We offer a fully operational wine storefront featuring your design and branding.  WineDirect’s is the only system to enable legal and compliant transactional marketplace partnerships which utilize a virtual inventory model, meaning that wine is effectively shipped “direct from the supplier to the end consumer” via our highly automated Fulfillment Center.

Consumer demand is growing!   In 2011, US wine sales grew to $32.5 Billion or 347 Million cases.  We provide access to an extensive product line and rich content which in turn enables you to take maximum advantage of the “Long Tail” nature of wine.

Benefits of Participation

  • Additional Revenue Stream:  Reach new customers and markets through the introduction of Direct-to-Consumer wine sales. 
  • Cost Savings:  Offer a fully stocked wine store without the associated inventory carrying costs.  
  • Highly Desirable Merchandise Assortment:  Our portfolio contains a mix of limited production, limited availability wines not found in broad distribution and highly recognizable household names. 
  • Rapid Program Launch:  Our program can be implemented quickly via web services or a website designed to reflect your branding.
  • Large Potential Market Reach:  Our winery direct model allows legal distribution in far more states than are available to traditional wine retailers.  Reach more than 90% of the wine consuming marketplace.
  • Compliance:  We ensure that all wineries hold the requisite licenses and direct ship permits and that funds disbursement remains under the control of the licensee.
  • Consolidated Inventory:  You receive the benefits of shipping ‘winery direct’ without the added cost of freight associated with shipping from multiple locations. 
  • Trusted Fulfillment Partner:  Our team possesses extensive fulfillment, distribution and logistics experience. We operate a highly automated, temperature controlled, and scalable fulfillment center with features that include customized packing slips with your logo and contact information, order tracking visibility, and eco-friendly pulp packaging.
  • Customer Acquisition and Superior CRM Opportunity:  All customer information is available to you for further marketing efforts.  You gain full access to web-based reports which include order history and tracking information.
  • Rich Content:  Our winery partners contribute full product information including tasting notes and images, providing you with an excellent SEO opportunity.

How it Works

WineDirect’s platform aggregates winery content and products, delivering that information to our partners through web services or turnkey wine storefronts.  We offer the most complete selection of wine information direct from the winemaker, adding a unique flavor to our partners through rich content proven to appeal to a highly desirable demographic. 

Contact us today for more information on becoming a Marketplace Partner