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iPad Wine App for your tasting room

Our fun and easy-to-use iPad app extends the convenience and innovative nature of the iPad to your tasting room. Now you can provide interactive tasting notes, mailing list and club signup forms, and touch screen ordering capabilities to your guests in a fun and social setting.

Your Customers Benefit

While enjoying your wines in the tasting room, your customers now have the option of reviewing and recording their favorites for later use at home. They’ll also have the opportunity to read more in-depth information about your winery and the specific wines they taste.

Your Benefit

You can now provide your tasting room staff with a fun and convenient means of capturing valuable visitor information. This information is captured in such a way as to allow you the ability to segment those customers by wine, tasting profile, and varietal preferences. Not only that, the iPad app provides easy access to wine club signup forms so that your staff can ensure valuable sales are not lost on high traffic days.

Here's how it works

• Reach: Gather a potential customer’s attention by allowing him or her to follow along on the iPad while tasting. Your visitor can learn more about your wine, rate it, and potentially mark it as a favorite.
• Acquire: Educate potential customers about your winery and what you have to offer by displaying videos and providing access to information and events. As with your website, the iPad provides a starting point for your visitors to explore and learn more about your winery.
• Convert: Turn engaged and interested tasting room visitors into buyers by providing touch screen ordering capabilities as well as wine club signup forms straight from the iPad. The app is perfect for events as it provides an easy mechanism for capturing orders.
• Retain and Build Loyalty: Turn those newly acquired customers into loyal customers by using valuable customer information gathered via the iPad app for future offers that are tailored to their unique preferences. Social media features which are standard in the WineDirect eCommerce platform are fully integrated with the iPad app, enabling your loyal customers to share their satisfaction with their circle of friends.

Here’s what one customer had to say:

“In opening our new tasting room we wanted to maintain our personal connection with our guests yet offer them an advanced way to sign up for winery communications, fill out a comment card, place an order or become a wine club member. This iPad application is a bridge from our winery to the customer -providing a technological convenience while offering a personal service. Utilizing this technology has been a great advancement for us in offering state of the art customer service."

Gianna Furina |B Cellars